- Industry
Customer support on WhatsApp: A 2026 playbook for Indian brands
How Indian brands are running serious customer support on WhatsApp in 2026 — windows, agent assignment, conversation analytics, scaling.
Anjali RaoMar 23, 20266 min read - Industry
WhatsApp conversation pricing in India: What you will actually pay in 2026
A clear breakdown of what Indian businesses pay Meta for WhatsApp conversations in 2026, with worked examples and how to keep the bill predictable.
Vikram IyerFeb 28, 20266 min read